Harnessing real-time inventory insights has the power to transform the way eCommerce businesses manage and optimize their campaigns.
With AdBeacon Inventory Intelligence, brands can prevent wasted ad spend by ensuring that only in-stock products are advertised.
It’s a revolutionary feature designed to help media buyers and eCommerce brands optimize their advertising strategies with real-time inventory data. By integrating seamlessly with Shopify, this solution provides live insights into product inventory levels, allowing businesses to make data-driven decisions about their ad campaigns.
Additionally, this technology enables businesses to improve upsells, target high-margin products, and streamline collaboration between marketing and operations teams.
Does AdBeacon Pull Inventory? YES!
AdBeacon Inventory Intelligence integrates directly with Shopify, ensuring that inventory data stays up to date at all times. This seamless connection means that as products are sold, restocked, or discontinued, advertising campaigns can adjust accordingly.
AdBeacon’s Shopify inventory sync gives you the power to:
This is essential for any eCommerce brand investing in paid advertising. Without real-time stock status updates, businesses risk promoting items that are already sold out, frustrating customers and wasting ad spend
By syncing directly with Shopify, AdBeacon prevents these issues, allowing advertisers to focus on products still available for purchase.
With AdBeacon Inventory Intelligence your ads can be automatically adjusted to exclude out-of-stock products – so you never miss an opportunity to capture revenue!
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AdBeacon Inventory Intelligence ensures accuracy and real-time stock updates to prevent the promotion of unavailable items.
Improving campaign performance just got easier with AdBeacon Inventory Intelligence – advertisers can accurately shift focus to in-stock, high-margin products.
With AdBeacon Inventory Intelligence you can enhance the customer experience because shoppers are never directed to product pages with unavailable stock.
This is essential for any eCommerce brand investing in paid advertising. Without real-time stock status updates, businesses risk promoting items that are already sold out, frustrating customers and wasting ad spend
By syncing directly with Shopify, AdBeacon prevents these issues, allowing advertisers to focus on products still available for purchase.
With AdBeacon Inventory Intelligence your ads can be automatically adjusted to exclude out-of-stock products – so you never miss an opportunity to capture revenue!
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AdBeacon Inventory Intelligence ensures accuracy and real-time stock updates to prevent the promotion of unavailable items.
Improving campaign performance just got easier with AdBeacon Inventory Intelligence – advertisers can accurately shift focus to in-stock, high-margin products.
With AdBeacon Inventory Intelligence you can enhance the customer experience because shoppers are never directed to product pages with unavailable stock.
Without a Shopify inventory sync, media buyers often rely on outdated data, leading to inefficient ad spending. AdBeacon solves this problem by providing an always-updated view of inventory, ensuring that brands are only advertising what they can sell.
With built-in expertise, AdBeacon provides:
AdBeacon Inventory Intelligence gives media buyers access to crucial inventory-based insights, helping fuel campaign performance improvement. With eCommerce gross margin tracking and other key data points, ecommerce brands, media buyers, and agencies can make informed decisions about budget allocation and product priorities.
AdBeacon Inventory Intelligence tracks essential metrics such as:
Product Name(s): Identifies which items are being promoted in campaigns.
Stock/Inventory Count: Displays how many units of a product are currently available.
Order Tracking: Tracks the total number of purchases for each product.
Gross Revenue: Measures the total sales revenue generated by a product.
Customers: Provides insights into the number of unique buyers.
Net Revenue: Reflects actual earnings after deductions like discounts and returns.
Gross Margin: eCommerce gross margin tracking highlights profitability by showing how much revenue is retained after costs.
Media buyers can adopt a smarter strategy.
For example…
If a product has high sales volume but low gross margin, media buyers (and their client) may decide to prioritize other, more profitable items.
Likewise, if an item is consistently out of stock, adjusting ad spend away from that product can help avoid unnecessary advertising costs.
These insights also allow businesses to predict demand trends, adjust pricing strategies, and strategize more effective upsell offers!
Without access to inventory-based ad strategy data, brands risk making marketing decisions based on incomplete or outdated information.
Media buyers can adopt a smarter strategy.
For example…
If a product has high sales volume but low gross margin, media buyers (and their client) may decide to prioritize other, more profitable items.
Likewise, if an item is consistently out of stock, adjusting ad spend away from that product can help avoid unnecessary advertising costs.
These insights also allow businesses to predict demand trends, adjust pricing strategies, and strategize more effective upsell offers!
Without access to inventory-based ad strategy data, brands risk making marketing decisions based on incomplete or outdated information.
AI is only valuable if it delivers actionable insights for media buyers. AdBeacon AI Insights provides actionable prompts that empower media buyers to scale, optimize, and grow campaign profitability with precision.
One of the biggest challenges in eCommerce advertising is managing ad spend efficiently. Many brands waste thousands of dollars promoting products that are out of stock or low margin. AdBeacon Inventory Intelligence helps prevent this by providing inventory-driven ad insights that enable quick-turn media buying optimization.
With this information, you can optimize ad spend by:
Running ads for products with sufficient inventory ensures that demand can be met.
Reduce wasted spend by automatically removing out-of-stock products from campaigns.
Allocating more budget to profitable products improves overall return on investment.
Make dynamic stock-based ad adjustments and reallocate spend based on real-time stock data.
Imagine a Shopify store selling premium electronics.
If a best-selling item is running low on inventory, the advertiser can shift their budget toward other high-margin products instead of continuing to promote the nearly depleted item.
This prevents potential customers from clicking on an ad only to find that the product is unavailable.
Another use case is upsell optimization with inventory insights.
If an advertiser knows that a particular product has limited stock, they can adjust upsell strategies accordingly.
Instead of pushing an item that’s soon to be out of stock, they can promote complementary products that have a healthier inventory level.
With ad targeting based on stock availability, businesses can maintain a more sustainable and profitable advertising strategy. This level of media buying optimization ensures that every advertising dollar is being used as effectively as possible.
Running ads for products with sufficient inventory ensures that demand can be met.
Reduce wasted spend by automatically removing out-of-stock products from campaigns.
Allocating more budget to profitable products improves overall return on investment.
Make dynamic stock-based ad adjustments and reallocate spend based on real-time stock data.
Imagine a Shopify store selling premium electronics.
If a best-selling item is running low on inventory, the advertiser can shift their budget toward other high-margin products instead of continuing to promote the nearly depleted item.
This prevents potential customers from clicking on an ad only to find that the product is unavailable.
Another use case is upsell optimization with inventory insights.
If an advertiser knows that a particular product has limited stock, they can adjust upsell strategies accordingly.
Instead of pushing an item that’s soon to be out of stock, they can promote complementary products that have a healthier inventory level.
With ad targeting based on stock availability, businesses can maintain a more sustainable and profitable advertising strategy. This level of media buying optimization ensures that every advertising dollar is being used as effectively as possible.
For eCommerce businesses
One of the biggest challenges is maintaining clear communication between different teams. Media buyers, marketing departments, and operations teams often work independently, leading to inefficiencies in stock management and advertising decisions.
Advertising with real-time inventory data improves collaboration for a variety of teams, including:
Streamline Strategy
Marketing Teams: Can plan campaigns based on real-time stock levels, preventing promotions for out-of-stock products.
Smarter Media Buying
Media Buyers: Gain insights into high-margin and high-stock items, enabling smarter media buying with inventory data.
Staying Agile
Operations Teams: Can anticipate increased demand and restock inventory accordingly to meet sales forecasts.
Bridges these gaps by providing real-time stock visibility that allows all teams to stay aligned.
When marketing teams have up-to-date inventory insights, they can adjust their campaigns accordingly, ensuring that stock-based ad adjustments are made before issues arise.
When all teams have access to the same real-time data, they can improve inventory planning and drive more profitable advertising strategies.
Does AdBeacon Track ROI? YES Again!
Incorporating real-time inventory insights offers a clear competitive advantage. By leveraging AdBeacon Inventory Intelligence, eCommerce brands can eliminate inefficiencies, prevent wasted ad spend, and increase profitability.
Prevents wasted ad spend by ensuring ads only run for in-stock products.
Improves campaign efficiency by providing real-time inventory tracking.
Enhances upsell opportunities by allowing businesses to adjust promotions based on stock availability.
Increases ROI by prioritizing high-margin products and aligning ad spend with inventory.
Prevents wasted ad spend by ensuring ads only run for in-stock products.
Improves campaign efficiency by providing real-time inventory tracking.
Enhances upsell opportunities by allowing businesses to adjust promotions based on stock availability.
Increases ROI by prioritizing high-margin products and aligning ad spend with inventory.
Without real-time inventory insights, media buyers risk making costly mistakes, such as running ads for out-of-stock products or neglecting high-margin opportunities. AdBeacon solves these problems by integrating live inventory tracking into the advertising process, allowing brands to create more effective campaigns.
First 90 Days
First 90 Days
First 90 Days
First 90 Days
AdBeacon Inventory Intelligence is the key to smarter media buying with inventory data. By integrating real-time stock status for ad teams, eCommerce brands can make better decisions and improve overall campaign performance. Request a free demo now and take control of your inventory-based ad strategy.
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