Maximize LTV
You wouldn’t speak to your best customers the same way you’d speak to those needing attention, right? Grow LTV with exclusivity & personalization
Identify your best customers
- Utilize RFM analysis to understand what segments your customers live in
- Uncover which customers need engagement or are ready to purchase again
- Sync your best customers & exclude your worst directly with your paid channels
Predict the next purchase
- See what products customers are most likely to buy next with our product journey report
- Discover what products are often bought together for intentional bundling
- Understand the buying behavior of each customer segment for focused upsell flows
Manage LTV metrics
- Prove strategy impact with customer cohort reports on retention, revenue & more
- Report customer LTV in the last 30/60/90 days
- Analyze what channels, products, campaigns and ads drive the highest LTV
Real Impact.
- 275% ROAS Boost
- 115% Greater AOV
First 90 Days
- 25% Higher ROAS
- 20% Higher Revenues
- 19% Lower CPA
First 90 Days
- 26% Higher ROAS
- 24% Higher AOV
- 36% Greater Revenue
First 90 Days
- 25% Improved ROAS
- 14% Lower CPA
First 90 Days
- 275% ROAS Boost
- 115% Greater AOV
First 90 Days
- 25% Higher ROAS
- 20% Higher Revenues
- 19% Lower CPA
First 90 Days
- 26% Higher ROAS
- 24% Higher AOV
- 36% Greater Revenue
First 90 Days
- 25% Improved ROAS
- 14% Lower CPA
First 90 Days
Solving the Optimization Game
AdBeacon FAQs
Welcome to the AdBeacon FAQ section! Below, you’ll find answers to the most common questions about user management, UTM setup, billing, integrations, attribution models, and more.
📊 Tracking & Attribution
Are my UTM’s correct?
Use the following UTM structures for proper tracking and attribution:
✅ Meta (Facebook & Instagram)
absrc=Facebook&abid={{ad.id}}&placement={{placement}}&siteSourceName={{site_source_name}}
✅ Google Ads
absrc=Google&abid={creative}&abcampid={campaignid}&abgroupid={adgroupid}&gclid={gclid}&abkwdid={targetid}
✅ TikTok Ads
absrc=Tiktok&abcampid=__CAMPAIGN_ID__&abid=__CID__
✅ Pinterest Ads
- Standard ads: absrc=Pinterest&abid={adid}&abcampid={campaignid}&abcreativeid={creative_id}
- Catalog ads: {unescapedlpurl}&absrc=Pinterest&abgroupid={adgroupid}&abcampid={campaignid}
✅ Klaviyo Email Tracking
UTM Parameter | Campaign Value | Flow Value |
absrc | Klaviyo | Klaviyo |
abid | {name} | {flow_id} |
✅ Bing Ads
absrc=Bing&abid={AdId}&abcampid={CampaignId}&bclid={msclkid}
✅ Custom UTMs (For sources without direct integration)
?abmedium=MY-MEDIUM&absrc=MY-SOURCE
Can I use AdBeacon UTM’s with my other UTM’s?
Yes! Just add an ampersand (&) between your existing UTM’s and AdBeacon UTM’s.
📌 Example:
www.yoursite.com/?source=google&medium=paid&absrc=Google&abid={creative}&abcampid={campaignid}&abgroupid={adgroupid}&gclid={gclid}&abkwdid={targetid}
Why can’t I see integrations?
Integrations are managed at the brand level, not the account list level.
📌 Solution: Click into the specific brand to view and manage integrations.
📈 Attribution Models
What are the differences in AdBeacon’s attribution models?
📌 Full Impact – 100% credit to all touchpoints that contributed to a conversion (best for deep insights).
📌 Lighthouse – Linear by channel (total contribution per channel). Best for campaign optimization.
📌 Linear – Evenly distributes credit across all touchpoints (best for holistic reporting).
📌 First Click – 100% credit to the first touchpoint (useful for top-of-funnel insights).
📌 Last Click – 100% credit to the final touchpoint before conversion (best for bottom-of-funnel optimization).
Schedule Your Demo.
Book your demo today and start optimizing tomorrow!
Schedule Your Demo.
Book your demo today and start optimizing tomorrow!